BACKGROUND
A well-known hard seltzer company wanted to increase brand awareness and boost store visits to Walmart locations nationwide.
STRATEGY
The hard seltzer company utilized Adomni’s programmatic DOOH platform, targeting women between the ages of 21 and 44 across billboards, rideshare vehicles, bowling alleys, and gyms. The omnichannel campaign reengaged audiences on mobile devices with messaging directing them to visit Walmart locations to purchase the bubbly products.
The Goals
Our Approach
The Results
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