Browse and read the latest Adomni news and features. Stay up to date by signing up to our newsletter.
Our recent news is organized by category in the tabs below.
By Jonathan Gudai for AdExchanger: Broadsign’s acquisition of Place Exchange marks a pivotal moment in programmatic DOOH. In this analysis, Jonathan Gudai discusses why the move is less of an endgame and more of an opening gambit, reshaping infrastructure, accelerating consolidation, and signaling what major players may do next.
By OOH Today: Broadsign’s acquisition of Place Exchange signals a major consolidation in programmatic digital out-of-home, combining global inventory, advanced SSP technology and data-driven workflows. Industry leaders — including AdOmni’s Jonathan Gudai — call it just the “opening move” toward a more unified, scalable and measurable OOH ecosystem.
Matt Wilson of Mostly Marketing Podcast sat down with Jonathan Gudai to discuss how AI is transforming creative strategy, media planning, and campaign efficiency.
By Jonathan Gudai for AI Journal: AI is finally making it possible for SMBs to access premium advertising channels once reserved for the “big guys.” Channels like CTV and DOOH are being reimagined with AI-first tooling that removes the friction that once kept smaller brands on the sidelines.
By Jonathan Gudai for MarTech: For brands trying to connect with parents, students, and educators during back to school, AI has become more than a time-saver; it’s a force multiplier that fundamentally rewrites the rules of campaign execution.
By Howard Homonoff for Forbes: As the DPAA Summit kicks off in New York, Forbes contributor Howard Homonoff talks with industry experts on how AI is transforming the OOH industry — from audience targeting to creative agility.
By Bradley Cooper for Digital Signage Today: Jonathan Gudai talked with Bradley Cooper to share how AdOmni is transforming the way advertisers discover, plan, and launch digital out-of-home campaigns with the help of AI.
By StreetFight: Jonathan Gudai, CEO of Adomni, sat down with StreetFight to explain how Jeen AI is making the DOOH campaign process more democratic.
By AdTech Age: Jonathan Gudai, CEO of Adomni, explains how AI is conquering audience fragmentation across CTV, DOOH, mobile, and online video—transforming planning, measurement, and creative into a unified, performance-driven strategy.
By TechEdge AI: Jonathan and the AdOmni team built Jeen AI to simplify media buying—turning manual workflows into AI-powered, launch-ready DOOH and video campaigns in minutes.
By Jonathan Gudai for Cynopsis: GenAI has revolutionized video ad creation, but the real challenge is distribution. Learn how to break free from siloed workflows and use AI to create seamless, omnichannel campaigns that reach your audience across every screen, from CTV to digital billboards.
AdOmni’s new AI features eliminate campaign spend minimums and complexity, bringing powerful Digital Out-of-Home ads to every marketer’s playbook.
By Joanna Gerber for AdExchanger: AdOmni’s new platform features are breaking barriers and empowering every marketer to unlock the power of DOOH.
Ian goes behind-the-scenes at the DPAA Summit in NYC to talk to industry leaders, including Jonathan Gudai, on the Digital + Dirt Podcast.
AdOmni introduced Jeen AI, an advanced AI Agent designed to revolutionize campaign planning, buying, and optimization across video channels and DOOH.
In today’s volatile economy, visionary marketers are transforming economic pressure into competitive advantage through structural agility.
As the marketing landscape fragments further across channels and platforms, the brands that will thrive are those that dismantle internal silos, reframe success metrics, and recognize brand-building as the essential force multiplier for performance marketing.
By AdAge Staff for AdAge – As tariffs and trade war create volatility in the ad space, Jonathan Gudai underscores the importance of “flux marketing”—real-time, flexible campaigns that adjust to rapidly changing market conditions.
By Stefan Modrich for S&P Global – As the TikTok ban resets, Jonathan Gudai weighs in on next steps, seeing how tech giants can bring strategic benefits to this potential acquisition.
By Paul Hiebert for AdWeek –Jonathan Gudai reinforces TikTok’s staying power, noting that as long as the platform maintains its high user engagement and proprietary algorithm, it will remain a key player in digital advertising.
By Lillian Rizzo for CNBC – Jonathan Gudai, featured in the CNBC spotlight, advises on flexible, adaptive, results-driven advertising strategies amid tariff uncertainties
As March Madness approaches, the brands that win aren’t necessarily those with the biggest budgets, but those with the most cohesive and responsive video strategies across all screens.
AdOmni introduced Jeen AI, an advanced AI Agent designed to revolutionize campaign planning, buying, and optimization across video channels and DOOH.
T-Mobile’s $600M Vistar Media acquisition signals a new era in DOOH and video programmatic video advertising. AdOmni’s CEO Jonathan Gudai breaks down this game-changing deal and what it means for the future of DOOH. Will Verizon and AT&T follow suit?
Success in the attention economy requires more than just presence across channels—it demands intelligent integration.
By Jon Lafayette: TVREV interviews AdOmni’s CEO, Jonathan Gudai, on the ability to bring inventory lots of different places, whether it’s the walled gardens, like Amazon or Google, or the open web, into one place where you can plan, activate and pull reporting on impressions and outcomes from a single partner.
By Jonathan Gudai: This week, T-Mobile announced plans to acquire Vistar Media for $600M. Since AdOmni is often considered one of Vistar Media’s closest competitors in programmatic DOOH, my inbox and LinkedIn feed have been buzzing with people asking for my take.
The future of video advertising lies in finding innovative solutions that respect user privacy while delivering relevant experiences.
Marketers can now plan and buy premium video ads such as YouTube, Netflix, Amazon Prime Video and DOOH in one unified buy.
Let’s explore what industry experts anticipate for the year ahead in 2025 and how advertisers can prepare.
By Lucinda Southern for AdWeek – AdTech execs, including Adomni’s CEO Jonathan Gudai, share their hopes and dreams for the industry ahead.
Let’s explore what industry experts anticipate for the year ahead in 2025 and how advertisers can prepare.
Ian goes behind-the-scenes at the DPAA Summit in NYC to talk to industry leaders, including Jonathan Gudai, on the Digital + Dirt Podcast.
Discover how Adomni’s self-serve guide can help you launch successful real-world campaigns. Get started today!
Check out these effective strategies brands can utilize to maximize Video In Real Life (IRL) during the holiday season.
OAAA and Harris Poll’s recent report unveils the profound impact of real-world screens in driving consumer behavior!
Check out these effective strategies brands can utilize to maximize Video In Real Life (IRL) during Black Friday season.
Go for the touchdown and gear up for the 2024 NFL Season with these winning Video In Real Life (IRL) strategies!
Discover the key takeaways from the 2024 Cannes Lions International Festival of Creativity, spanning topics like AI and the creator economy.
Brand Innovators’ Mercedes Cardona interviewed Eileen Crossin about how real-world campaigns create a more engaging and measurable omnichannel experience.
Meet Cookie DOOH, a dynamic creative services powerhouse within the Adomni ecosystem, crafting impactful content for brands.
OAAA and Morning Consult’s report reveals real-world campaigns are the reigning champ in catching voters’ attention this political season!
Here’s why brands are taking advantage of Shopping OTG (On-The-Go), a revolutionizing commerce media, to reach audiences on the move!
Adomni and Kochava’s unveil new solution for CTV to drive incrementality with “Outside In” program with “Outside In” program.
Find out why Political IRL (In Real Life) is the most effective ad medium to reach voters in the real world!
Video IRL is a seamless and flexible advertising tool to gain maximum exposure during the NCAA Tournament!
Put your brand at the heart of Las Vegas during the week leading up to the Big Game with Video IRL with Adomni!
In this article, we highlight four advertising trends that will make a huge impact in 2024, including insights from various industry leaders.
Dive into the latest report from The Harris Poll and OAAA, exploring the robust expansion of the OOH industry in 2023!
By Nancy Shenker for StreetFight – StreetFight sat down with Jonathan Gudai, discussing the alliance formed between TikTok and Adomni.
Delve into the latest report from The Harris Poll and OAAA, exploring how OOH captured audience attention and engagement in 2023!
Explore Advertising Week’s key takeaways, including TikTok ads on real-world screens to how Barbie took the world by storm this summer.
In this article, we dive more in-depth into each marketing platform and evaluate their advantages and drawbacks.
TikTok marketers can scale their TikTok ad campaigns on 800,000+ outdoor and indoor video-enabled digital screens in the real world with Adomni!
The OAAA and The Harris Poll’s findings show that OOH advertising has a significant impact on audiences across different product categories.
The OAAA and The Harris Poll’s report shows a rise in consumer spending + holiday travel, providing tons of opportunities for OOH advertisers!
Target voters, achieve mass reach, and secure your path to election success with the power of digital out-of-home (DOOH) advertising!
Embark on the DOOH consumer journey to help brands achieve their goals during the Black Friday shopping frenzy.
Brands are using these DOOH strategies to enhance their creative output and ensure sustained audience engagement.
A recent survey found that influencer marketing and brands are joining forces to connect with audiences during the holiday season!
Adomni and Shoutable are changing the creator marketing experience to reach Gen Z audiences – anytime, anywhere!
Forward-thinking advertisers are shifting to digital out-of-home (DOOH) advertising to navigate societal and economic changes.
We delve in and see how different industries can utilize the power of DOOH during major fall sporting events to engage their audiences.
Integrating DOOH with social media creates an ongoing feedback loop, prolonging the campaign’s reach and amplifying its influence!
By Gillian Follett for AdAge – TikTok has partnered with several digital media networks as part of a larger push into DOOH
OOH offers a unique opportunity to create impactful, real-world connections while complementing social media engagement!
In this article, we explore how adding DOOH into the media mix dramatically increases the efficacy of social media campaigns.
Here is a sneak peek at how advertisers can connect with back-to-school shoppers using digital out-of-home (DOOH) advertising.
Jonathan Gudai, CEO of Adomni, joins host Rick Robinson, CEO of PJX Media, on OOH Uncut, a podcast featuring leaders in the OOH world.
Let’s explore advertising insights experts and forecasters provide about what to expect for the remainder of the year.
Discover the key takeaways from the 2023 Cannes Lions International Festival of Creativity, spanning topics such as AI to the creator economy!
Discover how OOH advertising reshapes creator marketing by bridging the gap between the online and offline worlds.
By Antoinette Siu for Digiday – Influencer marketing firm Influential has teamed up with ad platform Adomni to boost its creator content in digital out-of-home spaces.
OAAA and Morning Consult’s recent report unveils the profound impact of OOH advertising on the retail and influencer marketing industry!
The evolution of full-motion DOOH has unfolded expectations, shattering the belief that is a forgettable and untraceable channel!
Learn about the proven DOOH strategies DTC brands have employed to achieve success in this dynamic market!
Kubient, Inc. (NasdaqCM: KBNT, KBNTW) , a cloud-based software platform for digital advertising, and Adomni Inc. (“Adomni”) today announced they have entered into a definitive merger agreement, pursuant to which Adomni will merge with and into a wholly-owned subsidiary of Kubient.
Dive into some QSR case studies and see how these companies unleashed the power of DOOH to create a recipe for success!
With DOOH, advertisers can strategically position their summer campaigns to reach travelers, maximizing engagement and driving better results!
By Julia Cramer for Billboard Insider – Find out how AI-Powered DOOH optimizes advertisers’ campaign performance and boosts brand engagement!
Explore the significance and power of digital out-of-home (DOOH) advertising with these real-life retail brand campaigns!
Find out how these CPG marketers outsmarted their competition and captured consumer attention with the power of DOOH!
OAAA and Harris Poll’s latest findings show OOH influences audiences across various product verticals.
It’s official! Magna and OAAA have reported that OOH advertising is the fastest-growing medium of the year!
OAAA and Harris Poll’s latest findings show OOH is engaging shoppers during the spring and summer season!
Amidst all the noise, advertisers can keep it real, make a splash, and amplify their online presence with DOOH advertising!
Adopt an eco-friendly advertising approach with DOOH – a sustainable alternative to traditional print and display advertising.
Given the effectiveness of UGC ads in social media campaigns, we have every reason to believe UGC will go above and beyond on DOOH screens.
By Julia Cramer for Billboard Insider – The fluidity of DOOH accelerates beyond advertising, transforming campaigns into a stage or QSR!
OAAA and Morning Consult’s latest report reveals OOH is the reigning champ in catching consumers’ attention and driving real actions.
For International Women’s Day, four female Adomni leaders discussed gender biases and how women can thrive in a male-dominated industry.
Despite advances in gender equity, women and girls still face discrimination and disproportionate economic opportunity worldwide.
Brands can play a role in amplifying Black voices and raising awareness of ongoing issues of racial justice through DOOH.
By Julia Cramer for Billboard Insider – We take a look at OOH growth factors and how these will revolutionize outdoor advertising in 2023.
By Katy Scanlan for OAAA – OAAA sits down with Jonathan Gudai, CEO of Adomni + Shoutable, to discuss the latest insights and trends in OOH.
The emergence of the metaverse comes with an unexplored and exhilarating future for in-game DOOH advertising!
Find out how brands have the opportunity to flexibly reach sports fans and bettors before, during and after the Big Game with DOOH!
Acquire Digital, a self-service digital signage and software firm, has announced its partnership with Adomni.
Let’s take a look at the top five OOH spenders in 2022 and why they made such a splash in the OOH sector last year.
By Julia Cramer for Billboard Insider – Let’s dive into the past, present, and future of out-of-home (OOH) measurement.
