Watch both of the sessions below.
How Programmatic DOOH is Driving
Performance Results for Omni-channel Marketers
Tues, Oct 13th, 12:45 pm EST/9:45 am PST
Omni-channel performance marketers have a new weapon in their arsenal. In this session, we will walk through the latest programmatic DOOH advancements, audience targeting capabilities and innovations around measurement and hear from how an omni-channel agency is utilizing DOOH in the media buying strategy.
How Uber’s New Ad Network Uber OOH is
Bringing the Power of Ads and Art, Everywhere
Thurs, Oct 15th, 12:45 pm EST/9:45 am PST
Uber OOH mobilizes brands in an unmissable way, reaching people everywhere. In this session, we will look at the scale of this network bridging the gap between all other media and how moving-image digital artwork interspersed in the ad loop is inspiring people and promoting ad-recall.
