Back in the late ‘60s, Jonathan Fine’s grandfather was the valley’s second largest billboard owner through his company Sun Outdoor. Today, Fine and his partner Jonathan Gudai are working to change the out-of-home advertising space through their Las Vegas-based digital signage company, Adomni.
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DSE 2019 Coverage
Adomni featured in the news during and after DSE 2019.
Adomni Launches First-of-its-Kind Platform Providing Audience Analytics for Digital Out-Of-Home Advertisers
Adomni announced a first-of-its-kind update to its platform: the ability to buy DOOH ads based on audience. The new feature gives advertisers the ability to spend campaign dollars more effectively and target their audience based on behaviors.
The Science of OOH Audience-Based Buying (Part 2 of 3)
One of the recent innovations for OOH audience insights is mobile phone location data — where the digital world and physical world intersect.
The Next Chapter of OOH: Audience-Based Buying (Part 1 of 3)
There is a massive groundswell that is building in the world of out-of-home (OOH) advertising. Game-changing technology is rolling out in big waves that not only stand to bring about significant new sources of revenue, but also fundamentally change the way OOH ads are bought and sold.
Big Ideas: “The next great advertising channel is the real world; Specifically, the digital screens that are popping up all around us” with Jonathan Gudai, CEO of Adomni
Innovation in advertising and digital signage technology will result in more relevant ads being delivered to more people on a growing number of out-of-home screens.
Adomni’s Jonathan Gudai on Changing How Digital Out-of-Home Connects with Consumers on the Move
Consumers in 2019 are moving about more than ever, with estimates of over 70% of our waking hours being spent out of home. Fortunately, for us as marketers, the fact that audiences aren’t home doesn’t mean that they can’t be effectively engaged.
BrightSign Media Players Now Integrate with Adomni’s Digital Out-of-Home Selling Platform
BrightSign, the global market leader in digital signage media players, today announced that its media players are now fully supported by Adomni, an open online platform to find and buy digital out-of-home (DOOH) advertising.
Coopetition – a modern-day recipe for success
The world has changed. Coopetition has emerged, and I believe that the OOH companies who embrace the notion of inclusive growth are the ones that will thrive.
Adomni and Broadsign Partner to Enhance and Simplify Digital Out of Home Marketing
Adomni, an open online platform to find and buy DOOH advertising, and Broadsign, the leading DOOH marketing platform for media owners, are now working together to make buying, selling and launching DOOH campaigns easier than ever before.
UFC Moves Fight From Vegas To LA, Resells Tickets In Days Using Programmatic DOOH
The UFC had to move a fight scheduled for December 29 from Las Vegas to Los Angeles — less than a week before the event. They executed a campaign to switch the fight’s location just days before, with UFC’s out-of-home (OOH) ad agency, Outdoor Solutions, using Adomni’s self-service online platform.
Adomni CEO joins the Board of Directors for the DPAA
DPAA, the leading global organization for everything digital out-of-home, announced today that three executives have been voted onto the organization’s board of directors, including Jonathan Gudai, CEO of Adomni.
CES 2019 Recap
CES 2019 is officially in the books. Here’s a link to a full thought leadership piece on Linked-In by Jonathan Gudai of Adomni.
OOH Synergies: The Rising Tide That Lifts the Industry
I remember the first time I heard about Uber. My initial response was “wait, you get in some random person’s car and trust that they will safely take you where you want to go? Hmmmm. …” And then I tried it. There was no turning back.
Adomni CEO Speaks at DPAA 2018 Video Everywhere Summit
At the DPAA Video Everywhere Summit on October 31st, Adomni CEO Jonathan Gudai spoke about the importance of innovation to drive new streams of revenue for the OOH industry.
