Will there always be a place in out of home for traditional media? Vinyl wraps, trivisions and posters were the cornerstones of the industry, and perhaps still are since they vastly outnumber digital screens. This media may be sticking around for a while, but how it’s purchased may change.
Programmatic out of home advertising is the wave of the future as younger generations seem to prefer this over traditional OOH buying methods…But exactly what type of advertiser is the best fit for programmatic ad buys? It’s a much wider gamut than you might think.
Adomni Wins Mediapost 2019 Digital Out Of Home Awards Published: October 15, 2019 The Digital Out Of Home Awards honor…
Founded in the year 2015, Adomni is a leading advertising technology company headquartered in Las Vegas, NY. The company’s mission is to connect brands of all sizes with optimal consumers via a network of over 100,000 real world screens.
The first event to kick off Digital Signage Week in NYC was the Samsung Luncheon hosted at Samsung 837, the first-of-its kind cultural destination, digital playground and Marketing Center of Excellence, in the heart of the Meatpacking District in New York City.
Buying a car-top ad space online is somewhat of a new capability in programmatic out of home, but it has been steadily growing for the past 2-3 years.
Today’s podcast guest is Andrea Messimer Henley talks about how to sell out of home. Andrea is Sr Director of Sales and Business Development at Adomni.